Making the Case: Audiovisual Case Study Method and Creation
Coming in 2020, a new MOOC available on leading platforms on audiovisual case study method and creation. It will feature interviews with leading case researchers and filmmakers, and feature examples of case use in a variety of settings.
Bill Eimicke is a prominent expert in public management, and is the founding director of SIPA’s Picker Center for Executive Education and EMPA degree program. Bill has spearheaded SIPA’s Case Study project since 2014, serves on the Provost’s Faculty Advisory Committee for Online Learning (PFACOL), and was a 2017-8 winner of the CTL RFP for Hybrid Course Redesign. Bill will oversee all aspects of MOOC delivery, and will provide students with an overview of the key issues in case method and case creation management.
Professor Anya Schiffrin is the director of SIPAs Technology, Media and Communications (TMaC) specialization, and the creator of Columbia’s Global Muckraking- Investigative Journalism and Global Media MOOC. An expert on issues media and communications, Professor Schiffrin will serve as an advisor to the project, and coordinate activities in TMaC’s courses that will be filmed as part of the creation of this MOOC.
Adam Stepan, Director, Picker Center Digital Education Group
Prior to working in online education, Adam was an Emmy Award winning producer and writer of documentary films and educational materials for PBS, National Geographic and Discovery Channel. Adam has led the Picker Center Digital Education Group at SIPA since 2014, and has worked closely with CTL in developing over 100 hours of filmed classes and SIPA’s audiovisual case study program. In 2014, Adam served as a consultant in the development of Jeff Sachs 2014 “Sustainable Development” MOOC, and has presented on case studies at events such as “Learning with MOOC’s”.
Andrew is both CTL’s liaison to SIPA, and the manager of CTL’s Case [email protected] Columbia project. Andrew has played a fundamental role in developing methods and teaching materials in SIPA and CTL case programs, and will continue this role in the proposed MOOC creation process.
Professor Wang is the Zalaznick Associate Professor of Business at Columbia Business School, whose work on business strategy and knowledge transfer has been cited by CNN Money, Wall Street Journal and other outlets. His is listed in Poet’s and Quant’s list of “Best 40 Business School Professors Under 40”. Wang uses cases extensively in his CBS classes, and he will provide insight into his own approach to case use in the classroom.
Professor Denning is the Director of the Masters of Development Practice (MDP), and 2014 winner of the Columbia University Presidential Award for Outstanding Teaching. Professor Denning is a leader at SIPA in the integration of audiovisual case studies into the classroom learning, and is sponsor of student case teams in Costa Rica, Peru and Liberia. Professor Denning will discuss using audiovisual case studies in classroom debates and simulations.
Professor Price is an innovator at Columbia in the use of case studies and simulations in the classroom. In her General Physiology class, she uses cases such “A Perfect Storm in the Operating Room” and “Driving can be Dangerous to Your Health” to provoke experiential learning and decision making. She will offer the perspective of using cases in a STEM classroom environment.
Anne Nelson is an author and lecturer in international affairs, media and human rights. As a journalist she covered the conflict in El Salvador. She won the Livingston Award for international reporting and has published two books on World War II resistance movements. Professor Nelson spearheaded our creation of the “Research Case” format, and will share her experiences working with student case creators in Peru in the creation of the “Internet in a Box” research case.
Kirsten Lundberg, Founding Director, Case Consortium @ Columbia
Kirsten Lundberg is a leading expert in the area of case research and writing, and author of more than 100 cases, as well as leading textbooks on case creation. Kirsten was the founding director of the Case [email protected] Columbia, and previously served as acting director of the Case Program at the Kennedy School of Government at Harvard. Kirsten has been a close advisor to SIPA’s and CTL’s case project, and will provide expert insight into case research and writing
Chris Booker, PBS NewsHour Correspondent, Professor SIPA’s TMaC Program
Chris is a correspondent for PBS NewsHour, and teaches classes such as “Multi-Format Story Telling” in SIPA’s TMaC specialization. Students trained in Booker’s classes have produced Columbia audiovisual cases that will now be airing on PBS. Chris will be presenting in this MOOC on case production, interviewing techniques, and audiovisual case management.